Modeling the adoption of E-Procurement and Technology, Marketing and Social media bi-Products from Greek businesses and their effect on electronic sales

JOURNAL ARTICLE published 4 July 2116 in International Journal of Strategic Innovative Marketing

Authors: John Hlias Plikas | Alexandros K. Nasiopoulos | Hlias Plikas

An empirical study of public perceptions on ambient media

JOURNAL ARTICLE published 1 January 2116 in International Journal of Strategic Innovative Marketing

Authors: Tomáš Šula | Milan Banyár

Understanding Online News: Uses and Gratifications of Mainstream News Sites and Social Media

JOURNAL ARTICLE published 1 October 2115 in International Journal of Strategic Innovative Marketing

Authors: Michailina Siakalli | Andreas Masouras | Christos Papademetriou

Tablet and social media adoption in m-commerce: An exploratory study

JOURNAL ARTICLE published 20 April 2115 in International Journal of Strategic Innovative Marketing

Authors: Jean-Éric Pelet | Panagiota Papadopoulou

Social Media Advertising Platforms: A Cross-cultural Study

JOURNAL ARTICLE published 10 December 2114 in International Journal of Strategic Innovative Marketing

Authors: Nikolaos Chatzithomas | Christina Boutsouki | Leonidas Hatzithomas | Yorgos Zotos

Social media use and its impact to students' alcohol preferences and consumption

JOURNAL ARTICLE published 10 December 2114 in International Journal of Strategic Innovative Marketing

Authors: Eirini Armenaki | Antonis Armenakis | Panagiotis Kaldis

Social Media adoption and managers’ perceptions

JOURNAL ARTICLE published 10 December 2114 in International Journal of Strategic Innovative Marketing

Authors: Aspasia Vlachvei | Ourania Notta

How Turkish Banks Benefit From Social Media: Analyzing Banks Formal Links

JOURNAL ARTICLE published 10 December 2114 in International Journal of Strategic Innovative Marketing

Authors: Eda Yasa Özeltürkay | Burcu Mucan

The role of New and Traditional Media in the Rapidly Changing Marketing Communications Environment

JOURNAL ARTICLE published 10 December 2114 in International Journal of Strategic Innovative Marketing

Authors: George Belch | Michael Belch

Academic conferences promotion process and social media. Modeling of the problem

JOURNAL ARTICLE published 6 May 2100 in International Journal of Strategic Innovative Marketing

Authors: John Hlias Plikas | Dimitrios K. Nasiopoulos | Hlias Plikas

The Role of Social Media Informativeness in Shaping Customers' Attitudes towards Organic Vegetables in Vietnam

JOURNAL ARTICLE published 2025 in International Journal of Business and Emerging Markets

Authors: Sy Tran Trong | Linh Hoang Viet | Adam Voak

Exploring the influence of new media and mobile technologies at tertiary education in a developing country: a case study of teacher-student interactions in Northern Cyprus during the COVID-19 pandemic

JOURNAL ARTICLE published 2025 in International Journal of Mobile Communications

Authors: Ülfet Kutoglu Kuruç | Ahmet Iyici

Digital Entrepreneurs in Uzbekistan: Exploring Alertness, Opportunity Recognition, Exploitation, and the Mediating Role of Social Media Use

JOURNAL ARTICLE published 2025 in International Journal of Business and Emerging Markets

Authors: Dilmurod Khodiev | Zamira Ataniyazova | Barry Friedman | Derya Dogan | Nergis Aziz

From Likes to Bookings: The Influence of Social Media on Marketing Performance in Travel Agencies

JOURNAL ARTICLE published 2025 in International Journal of Business and Emerging Markets

Authors: Khemena Mahmoud | Miriam R. Aziz | Roy Matta

The role of social media as a brand communication tool: An exploratory work

JOURNAL ARTICLE published 2025 in International Journal of Business Performance Management

Authors: Manmohan Rahul | Radhika Madan

A Hybrid Approach for Social Media Forensics

JOURNAL ARTICLE published 2025 in International Journal of Electronic Security and Digital Forensics

Authors: Animesh Kumar Agrawal | Ngaira Mandela | Amir Shaker Mahmoud | Nilay Mistry

Scroll To Success: Unveiling the Impact of Social Media Marketing on Women's Cosmetic Product Purchasing Behavior

JOURNAL ARTICLE published 2025 in International Journal of Electronic Finance

Authors: Shahina Begum | Densingh Joshua Israel

A Method for Evaluating Confidence of Social Media Information Based on Time Series Analysis

JOURNAL ARTICLE published 2025 in International Journal of Web Based Communities

Authors: Qiang Gao | Maojia Hou | Qiru Zi

False information recognition of social media platforms based on multi-modal feature fusion

JOURNAL ARTICLE published 2025 in International Journal of Web Based Communities

Authors: Feigang Tan | Jiaojun Yi | Yi Tang

E-Technology 2.0: The Role of Social Media in Shaping Modern Education

JOURNAL ARTICLE published 2025 in International Journal of Internet Manufacturing and Services

Authors: Chandrakant Mallick | Sushanta Kumar Mohanty | Bijay Paikaray